Key Account Forum
MAY 5 & 6, 2025 | PHOENIX CONVENTION CENTER | PHOENIX, AZ
Why Do Utility Professionals Attend Key Account Forum?
High revenue, politically sensitive, mission-critical customers. Those with communications and coordination demands that require customized attention and response. Serving and advising these and other key accounts well is the focus of Key Account Forum.
This "by-invitation-only" two-day, in-person event creates and promotes connections and learnings for, with and between KA managers, all striving to meet and exceed these customers’ expectations. Attendees are looking for implemented examples to justify spend and innovative programs/offerings to imitate success. They seek enabling technologies and marketplace solutions from industry partners to drive them operationally. Keen on networking, KA attendees enjoy making connections that they deploy throughout the year for candid feedback.
CONTENT
Ensuring KA customer engagement channels are easy to do business with, proactive, incentivized, reliable, informative and secure is the stuff of Key Account Forum. Specialized KA platforms and programs carry reputational, safety and revenue risks and implications so attendee engagement is very intentional.
AGENDAS WITH A PURPOSE
Each Forum agenda delivers a wide variety of topics:
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Account management
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Best practices in marketing and sales
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CSAT improvements
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Channel management
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CRM and CIS systems, among others
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Cultivating a sales environment
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Customer/account segmentation
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Data sharing
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Marketplace solutions
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Training and developing great KA managers
MONDAY NIGHT RECEPTION/DINNER
Following a content-packed Day One, Key Account Forum attendees relax together at a must-see setting for a sundown reception and dinner. Plans for Phoenix are underway. Look for details in the 2025 Program.
BENCHMARKING
IUCX Benchmarking is an association of member companies conducting Key Account Benchmark studies to identify best practices surrounding customer service issues that improve the overall operations of the members’ business operations. Learn more and become a member here.
Key Account Forum Leadership
Greg Dunlap
Venue Executive
Shelley Carter
Key Account Forum Manager
scarter@iucx.org | 903-893-3214
Ashley Arndt, Lead Acct Mgr – Power Generation, National Grid
Monika Campbell, Mgr, Lg Customer Accts, BGE, an Exelon Company
Bill Connor, Key Accts Mgr, Austin Energy
Traci Day, MPA, CEM, Mgr, Business Relationships, JEA
Kendra Grompone, Territory Mgr – Managed Customers, PSEG
Tymothy Howitt, Key Acct Mgr II, APS
Stasi Kreiner, Key Acct Mgr, Lansing Board of Water & Light
Justin Partee, Sales Mgr, Connexus Energy
Chris Paquette, Industrial Team LCS, PECO, an Exelon Corporation
Craig Robicheaux, P.E., Dir, Commercial & Industrial Ops, Oncor
Sid Rowser, C&I Customer Experience, Georgia Power
John Shuler, PE, CEM, Dir, Lg Acct Mgmt, Duke Energy
Carrie Tate, Sr Mgr, Lg Customer & Key Accts, Toronto Hydro
Jennifer Taylor, Acct Mgr, TECO Energy
Joe Zerdin, Dir, Key Accts, Hydro One
Benchmarking Lead:
Ed Zazzali, PSEG, Retired
REGISTRATION
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Key Account Forum registration opens this fall.
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Key Account Forum is a pre-conference event on Monday and Tuesday and requires a SEPARATE registration.
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Attendees who register to also attend Conference (starts after Forum ends) enjoy a discount.
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Many also register for Wednesday’s Women in Utilities Sunrise Event.